Frequently Asked Questions

JPD Studio is a New York City-based branding and digital studio that helps organizations clarify their message and show up powerfully online through strategy, branding, and web design + development. JPD Studio also supports digital reports, interactive tools, and long-term maintenance so your platform can grow over time.

JPD Studio partners primarily with nonprofits and purpose-led organizations, especially teams with complex missions that need clearer storytelling, better user journeys, and a website that’s built to last.

Yes. JPD Studio is a NYC and New York State certified Minority & Woman-owned Business Enterprise (M/WBE).

JPD Studio is based in New York City with locations in the Financial District and NoMad, and the team also works with organizations outside NYC (remote collaboration is common for strategy, branding, and web projects).

JPD Studio leads with strategy, builds with accessibility and longevity in mind, and focuses on helping organizations communicate clearly across touchpoints—so the work isn’t just beautiful at launch, it stays useful and maintainable over time.

Branding services typically include brand strategy & positioning, naming & messaging, visual identity systems, and brand guidelines + applications so teams can stay consistent across digital and physical channels.

A brand strategy engagement usually clarifies your positioning, audience, messaging foundations, and how your organization should show up—so design decisions are aligned, not subjective. It’s especially useful when organizations serve multiple audiences or have lots of stakeholders.

Yes. JPD Studio can support brand refreshes, evolutions, and clarity work—for example tightening messaging, modernizing the visual system, and creating guidelines that make consistency easier for internal teams.

Yes—brand work is typically delivered with tools and guidelines that help internal teams use the brand consistently over time (especially important for nonprofits with changing staff and volunteers).

JPD Studio designs and builds websites using the platform that best fits the organization—commonly WordPress, Squarespace, Shopify, or a custom solution—with a focus on ease of use and long-term maintainability.

Both. JPD Studio can redesign and rebuild existing sites (including content structure and UX improvements), or launch a brand-new site when an organization needs a fresh foundation.

Yes—JPD Studio designs and builds with accessibility in mind so more people can use your site, and so your organization is aligned with modern expectations for inclusive digital experiences.

Yes. JPD Studio builds sites so internal teams can manage content confidently, with thoughtful CMS setup and scalable content structures that don’t require a developer for everyday updates.

Yes. In addition to standard websites, JPD Studio builds digital reports and interactive tools that help organizations tell complex stories, share impact, and improve engagement.

Most projects include: discovery + goals, content/UX planning, design, development, QA/testing, launch support, and a handoff that makes future updates manageable. Exact scope depends on your content volume, integrations, and complexity.

Start by submitting a short overview of your organization, goals, timeline, and what you’re hoping to build through our short inquiry form. If it looks like a fit, we’ll follow up to schedule a discovery call and outline next steps.

To scope accurately, it helps to share: goals + success metrics, target audiences, needed features (donations, ecommerce, events, resource libraries, etc.), content volume, any platform constraints, and your ideal timeline. The clearer the inputs, the faster JPD Studio can propose the right approach.

Timelines vary based on scope, stakeholder availability, and feedback cycles. A good agency will provide a milestone-based timeline (strategy → design → build → launch) once scope is set—this is a common expectation across NYC studios.

Project costs depend on scope, content volume, and complexity (custom features, integrations, accessibility requirements, etc.). Most studios provide a custom quote once requirements are clarified—so the investment aligns with outcomes, not just “pages.”

You should expect a small, accountable team with clear roles (strategy/design leadership + project management), and proactive communication around milestones, decisions, and feedback cycles. JPD Studio’s team structure includes strategy/design leadership and dedicated project management.

Yes. JPD Studio offers long-term maintenance and support to keep sites secure, updated, and functioning well after launch.

Yes. We can set up an on-brand template system your team can use to create social posts, newsletters, and campaign assets—plus simple guardrails that keep everything consistent, even when multiple people are creating.

In most agency engagements, clients own the final deliverables created for them (while the studio may retain portfolio rights, unless an NDA applies). Your contract should clarify ownership for things like design files, code, licensed fonts, photography, plugins, and third-party tools.

Many organizations—especially nonprofits, foundations, and public-sector partners—require procurement steps. If you have an RFP or NDA, include it early so the studio can confirm fit, timelines, and required documentation.

We can. And we’ll also make sure the hierarchy is working, the message is clear, and the full experience feels intentional. Bigger is easy—better is the goal.