Here’s an example of an American Express Small Business Saturday graphic which you can easily create for your business!
Looking for help this holiday season with newsletter creation, ecommerce, donation forms, social network sharing, etc.? We’d love to help. Fill out this form to get started!
Whatever your business or organization’s approach to the window between Thanksgiving and the New Year, one thing is certain: it’s a key time to connect with your market. But just because the heat is on to make an impact with your audience in a meaningful way, it doesn’t mean you’re on your own. We can help – and it’s not too late to get your year-end message out to your people in the most impactful way for them and you.
This is the perfect time to start planning your business or organization’s year-end message. The hardest part is getting started.
Here are four seasonal tips for you and your organization to make the most of the holiday season:
1) ‘Tis the season for newsletters
In a sea of emails leading up to and during the holidays, good design and good practice become more important than ever. We specialize in custom newsletter design and coding, whether it’s a special one-time designed and branded newsletter or creation of a template that can be used throughout the year to reach your audience. Newsletters can be used to:
“When it comes to subject lines, boring works best. When you write your subject line, don’t sell what’s inside—tell what’s inside.”
— MailChimp
2) Help your ecommerce site take off
Heading into the gift-giving season is obviously a busy time for any business or organization with an ecommerce presence. Ensure your site is optimized to make the most of this time. Here are some ideas for a smooth and successful holiday season:
“93% of Pinners use Pinterest to plan or make purchases.”
– Millward Brown, May 2015
3) Tap into your nonprofit donors
Appeal to your supporters before the end of the year. Here are some ways to get your message in front of your audience and help you stand out in a sea of appeals for support:
We handpicked a few hashtags for you:
#GivingTuesday #Unselfie #CharityTuesday
4) Leverage your social network
Speak directly and effectively to your audience with an effective and fun social media campaign. Here are just a few ideas for year-end messaging:
Use hashtagify.me to search for keywords that speak to your specific audience.
5) Bonus: Check out these additional holiday resources from some our favorite brands!