The team at IDEAL Personnel came to us looking for a fresh new look for their website, www.ideal-personnel.com. We were excited to create a site with a polished, bright design to reflect the energy at this Miami, Florida-based firm specializing in the placement of temporary, temp-to-perm and direct hire professionals.

When the principals at the company reached out to us initially, their website design did not reflect the look and feel they envisioned for their brand and they were not able to make updates to the site on their own. Now, at the end of our website design and development project, they have a fresh, custom-designed site on a WordPress platform with the ability to make site updates themselves as needed.

The IDEAL website target audience is divided into two groups – employers looking to fill jobs and job seekers looking for positions -  so it was important that users be clearly directed to the appropriate action they should take as soon as they arrived at the homepage of the site.

The site has a section for job seeking Candidates to submit a resume, get information on working with a recruiter and job interview tips. The Clients section contains pages with information on why choosing IDEAL can help their business, hiring options, and a break-down on the real cost per employee. We also integrated a Career section to allow job seekers to search job openings and submit their resume.

If you’d like a web presence that is sophisticated and best represents your brand, please give us a call at 212-213-1595 or reach out via our online design request form and we’ll take it from there.